5 Lessons That Motivational Speakers Usually Learn the Hard Way

Posted by Bradley Underwood on September 14, 2016
People / Comments Off on 5 Lessons That Motivational Speakers Usually Learn the Hard Way

Aspiring motivational speakers usually have a bank of knowledge as part of their preparation to fulfill their goals, most of which consist of skills and stories learned from experiences. However, there are also a lot of lessons that they learn the hard way. For some, it is already too late.

We want to prepare for the tough lessons this early. Here are five of them.

1. Sounding like a preacher can hurt your career:

 
A preacher and a motivational speaker are essentially the same. Usually, they also speak in the same way and tackle many similar topics. But why do you have to avoid sounding like a preacher.

The latter tackles the spiritual aspect of life. While taking this route may breed inspiration, it can also make a lot of people alienated for the simple reason that their spiritual life is not always involved in their everyday life. Furthermore, spirituality is always placed in the highest order of realization, which may be too soon for a lot of people who are just starting to understand what they need in life.

The legendary Zig Ziglar used to discuss Christian values. However, he was able to avoid the label by combining business matters with spiritual teachings. His audience could choose a predilection that suited their beliefs better.

2. Motivational speaking can end up in financial trouble:

Aspiring Motivational Speakers

Tony Robbins may be a millionaire, which can be said to a dozen more motivational speakers today, but what you do not see are the failures that have already put more aspiring speakers in the brink of bankruptcy. Yes, there are more failed attempts than the successful ones. The only reason why success is overrated is because the media always love something inspiring.

We are not saying that you are likely to experience financial trouble, but never rule it out as the early stage of motivational speaking can be really expensive especially for someone with no wide industry connection and no extensive experience in free marketing. Do not be blinded by the successes of your predecessors because your venture in this industry is no different from a startup business that may earn or lose you money.

While starting out, you have to think about where to get your resources for your research, marketing strategies, styling, personality development, and event management (because sponsors are scarce during the earlier stages of your career).

3. The audience do not care:

 
There should be a compelling reason for people to care and be willing to pay at the same time. Unfortunately for you, there are a lot of free sources where they can get inspiration and motivation from. They can go to church for a sermon as inspiring and enlightening as yours. They can read inspiring stories online, such as the free version of the Chicken Soup series. They can watch at home and find motivation from the people around them. So, why should they care about you?

Do not expect to have the people’s support right away. You are not the first motivational speaker to be ignored, so do not take it against your audience. What you should do is give people something new—something interesting without obliging them to adopt your beliefs and principles right away.

4. There is no such thing as a full-time motivational speaker:

 
Believe us when we say that motivational speaking is never a full-time job. It can be a lucrative profession, but motivational speakers normally need other sources of income to maintain this profession. It may take a year before you start earning ample amount to cover your expenses and another year before you start earning more than what you are spending. Hence, not having other sources of income can put you in great financial trouble.

 Motivational speaking

Even after you start reaping the benefits of your hard work, you may still have to branch out into other professions to maintain your status. Most successful motivational speakers are also writers and private counselors. Many of them are also the boss of their own company, like in the case of Robert Kiyosaki who currently runs Cashflow Technologies, Inc. and Rich Dad Company.
 
Be prepared to venture into other media and learn more skills. You will need them regardless if you succeed quickly or struggle at the beginning.

5. Practice does not always make perfect:

 
It is probably true for singing and dancing, but definitely not for motivational speaking. Motivational speakers need an infectious personality, empathy, and charisma—all of which cannot be developed through practice alone. Perfecting your oral skills is just the easier part.

Developing the right mix of personality, emotional quotient, and charm takes time and it always starts with your mindset. Motivate yourself to learn and relearn a lot of things before you try to motivational other people.

 

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Is It Important to Use Golf Accessories?

Posted by Mary Murphy on September 12, 2016
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When playing golf, comfort, trajectory, and balance are important factors to consider. And golfers these days choose to use golf accessories such as sunglasses, golf shoes, and bags. So if you’re one of the modern golfers who want comfort and style, it’s essential to find the best brand that offers affordable products. For instance, you can check out www.rockbottomgolf.com for an interesting selection of golf clubs, shoes, and other accessories.

Many golfers enjoy a day outdoors particularly in the golf course. However, it can be inconvenient to bring golf equipment as well as other accessories without a golf bag. So included in today’s golf accessories are the golf bags manufactured by big brands in the market. With the help of these practical accessories, you are guaranteed to take pleasure in golfing outside your comfort zone. Check out some sites to have the best deals on the web.

How to Take Advantage of Golf Equipment

 
Best Golf EquipmentThrough helpful accessories for golfers, it’s more pleasurable to play in the greens while spending time with some colleagues. Experts recommend choosing wisely and don’t overlook the essential components to ensure quality and reliability. For instance, a nice pair of sunglasses will help golfers protect their eyes from UV light. Wearing good sunglasses also support golfers in targeting the ball off the tee. Either for health or game benefits, it’s sensible to use such accessory to keep focus on the game.

Poor shots are often caused by discomfort or too much light entering your retina. However, it’s never a valid excuse to defend you from such performance. To avoid ruining your shots, wear something that can make you feel more comfortable. Use the right golf club for the particular distance you are playing. Always take notice of the factors that affect your overall performance so you can make it better next time. Also, there are professional guides and golf accessories that can help you improve your skills.

Forget about the fashion appeal. It’s more important to find balance and comfort from the golf accessory you are currently using. But with Rock Bottom Golf, rest assured that the golf equipment you will be purchasing are all in-style to provide better setup. Apart from that, you can also enjoy higher quality features that the products offer. By considering durability, design, and material, golfers can get long-term golf accessories they exactly need.

Essentials to Consider when Playing Golf

 
Another accessory for heat protection is the golf sleeves. Since golfers are exposed to various elements while in the green, they need to wear comfortable and durable apparel to avoid poor performance. The golf sleeves are ideal in keeping comfortable movement such as lofting the ball off the tee. The following are some of the benefits in using these sleeves:

  • Preventing sun-kissed skin from turning into serious sunburn.
  • Since sunburns are synonymous with serious skin damage, golfers need protective apparel to cover their arms.
  • Sleeves material is UV protective to function effectively.
  • Unpredictable weather is sometimes the unbearable factor that prevents golfers from performing well in the course, and that’s why it’s essential to wear protective golf outfit.

 
Golf Equipment
 

Why Wear the Right Gear for Golfers

 
Focusing on shots can be daunting especially when you don’t have the right accessory to use. Hence, Rock Bottom Golf is here to help you find the best product you want for your ultimate golfing experience. With breathable fabrics and practical features offered by these accessories, everyone can enjoy their golf time like never before. Did you know that compression golf sleeves are created to support better circulation so that muscular endurance will be achieved by the players? Well, there are actually a lot of things to know before you can finally master the art of golfing.

These days, almost all golfers are carrying one or more accessories to level up their game. If you also want to improve your skills and confidence when playing in the greens, it’s important to know each available accessory before buying them. To get professional assistance, you can check out www.rockbottomgolf.com for practical guidelines in ordering golf items. Replace your old accessories and see how your golfing experience transforms into a more enjoyable recreation. Compare quotes now and see the difference.

 

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Guidelines in Looking for the Right SEO Company

Posted by Donald Majeski on June 13, 2016
SEO / No Comments

If you are looking to hire the best search engine optimization service provider that could effectively help you increase your site traffic and make your business highly sought out, you will find it quite hard to do so. This is because there are already lots of SEO agencies around the world. Just like in any other industry, each SEO firm will advertise that they are the best. However, there are factors to be considered in order to prove which one is really the best.

Search Engine Optimization Strategy and Quality

seoYou have to know that the wrong SEO firm can cause your website to get penalized by the most opted search engine. Google has improved its search algorithm. It can now detect low quality articles and spam posts. This can cause your site to get demoted on the SERP or even be removed from the Google search results. Aside from that, there are also Search Engine Optimization companies that will advertise your site in unwholesome or low quality websites such as adult ones. Even if you will not get penalized by search engines, the reputation of your site and business will dramatically drop.

Ability Climb on SERP

The results that a SEO firm can deliver lies on their ability to rank a site. The most important basis is whether they can get the site of their clients into the first page of SERP or not. If they cannot put your site on the first page of Search Engine Results Page, then you should find another company that can. You must also be cautious when finding out about this since there are lots of SEO service providers that will only show you the sites that they have successfully increased in ranking. Try to find out about their failures as well just so you have something to weigh out. There are already lots of people who jump from one company to another because their first one caused them failure which possibly burned their time and money.

If you can, then you should ask the search engine optimization service provider that you are considering to show the results they have delivered to their clients to see if they are favorable or not. You can also check their own ranking on the Search Engine Results Page. This is a good way to measure their ability so you will know what exactly you can expect from them. If their ranking is well enough, it is an indication that you can get favorable results if you opt for them.

Here are the steps to find out their rank:

• Go to Google.com using your favorite browser.

• Search for the most important keywords that SEO agency are continually trying to rank for such as SEO and SEO service provider.

• The ones that have the most overall visibility especially those that are one the first page of the search result are definitely worth considering.

Transparency

Search Engine Optimization companies are supposed to help their clients make their businesses more profitable. This is the main reason why people hire them. However, there are lots of Search Engine Optimization companies today that are more focused on gaining profit from the people who hire them. Before you pick a company that you think could help you increase the profitability of your business, you have to make sure that they are reliable. One of the things you can do is to check their track records. Try to find out if they have already delivered favorable results to their clients. Get some references as much as you can. To see how much results you can expect, you should find out if they have already placed a website on the first page or the top of the SERP.

SEO-Company

The second thing you must have to be sure of when it comes to their transparency is the regular submission of reports. Even if you do not like to have much involvement and opt to just leave the work to them, it is still wise to pay attention on how much development they have already done on your project. You must know the performance of your site from time to time including the increase in the traffic that it gets. Through this kind of transparency, you can be sure of the integrity of the company you will or is opting for. It is best to be certain of this before even hiring any company you might find.

These are among the important factors you need to consider when choosing which Search Engine Optimization Company can be best for your online business. The good thing is that you will not need to look any further.

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7 Internet Marketing Tips that Small Businesses Should Remember

Posted by Donald Majeski on February 19, 2016
Internet / No Comments

seoNowadays, businesses can market and promote their products and/or services through various means. Large businesses don’t have problems with this, but for small businesses, this may be difficult knowing that they still have limited resources. Given the tough competition on print and digital advertising, how can they come up with their own set of marketing strategies to keep up with the mid-sized and large businesses? With online marketing, it’s all possible. Below are seven online marketing tips that can help small businesses promote themselves:

1.Do blogging.

With informative contents that can be promoted to other networks, blogging can quickly turn small businesses as experts in their desired fields. To establish this, small businesses must post blog contents at least 2 times per week so that their blog sites will have more chances of appearing on top of the search engine results page.

2.Have a social media leverage.

For small businesses that are not into social networking, this is the right time to start. Social media can double the number of marketing leads by just setting up a social media account.

While the presence of various social media platforms can be overwhelming to small businesses, they still have the option to choose one platform where they can be most engaged with their customers. Either through Facebook, Twitter, LinkedIn or Google+, small businesses can already establish their online presence by posting original contents, joining community discussions and connecting with people. Overall, it’s important to have frequency in using social media provided that the contents are helpful and relevant to the audience.

3.Set up Facebook pages to advertise.

This is an ideal start for small business owners who want to establish their online presence. Since most people spend a lot of time browsing Facebook, this is a good time to capitalize the situation by creating a Facebook page and engage them to interact with its contents through likes, comments and shares. Not only will it increase awareness; it will also pave the way for advertisements.

4.Post to Pinterest and Instagram.

If small businesses are selling products, the right places to promote them are Pinterest and Instagram. By regularly posting images with hashtags on these platforms, small businesses can drive more traffic to their website.

5.Maximize the use of email reminders and email marketing.

Emails for marketing can help attract more customers, but the leads will only be limited if used alone. Combine and integrate these emails with other internet marketing campaigns to increase the number of engaged customers and achieve more impact.

For instance, small businesses can run a Facebook photo contest and they can notify a number of customers from their email subscription list to increase the number of participants. Plus, they can also send email reminders about a special deal or an upcoming event.

6.Conduct a series of webinars.

Interactive webinars are ideal for building a list of prospective clients. Since webinars are live broadcasts, more and more people can view these simultaneously regardless of their location. By making sure that the contents of the webinar are rich and relevant, it is possible to grab the interest of potential clients from the viewing public.

7.Always make time for press releases.

When it comes to market visibility, the competition is intense, that’s why it’s important for small businesses to amplify their presence through press releases. Apart from reaching wider audience, small businesses also get the same exposure as larger businesses do.

To leave a lasting impression, it’s important to have a list of things to do. With the application of the above mentioned internet marketing tips, small businesses can stay alive in the market competition with a better recall from people.

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Effective Tips on How to Hire the Best SEO Companies

Posted by Emma Stout on November 12, 2015
SEO / No Comments

SEOSEO is an acronym that stands for search engine optimization. The idea that was once a fad has now evolved into something that is necessary for every business, big or small. The deemed importance of internet marketing and the incapacity of most businesses to understand its principles gave birth to thousands of top SEO companies  who offer corporate services.

The industry that offers you a lot of supplier options to choose from is supposedly ideal. However, it doesn’t erase the fact that it makes the decision a lot harder than it should plus there are the threats of cons and shady deals which are not helping at all.

So, being on the verge of necessity and indecision, you are thinking – “is there a guideline somewhere that can help you in choosing the best and the right one among these thousands of SEO companies?”

Sadly, there is none. There are no formal rules, no written texts, and no official guide on how to choose the right one; but lucky for you, there are ways that can help you eliminate the wrong ones to get the good ones. All you need are a clear sense of what you are aiming for and a bucket load of common sense.

Three Common Misconceptions about SEO companies
Misconception #1: Bigger is better

You might want to know why not. There is a tongue in cheek reply that can probably answer this well enough but taking it seriously, a big firm surely have its advantages but it doesn’t mean that it is the right one for your needs. This is not also telling that you to avoid such companies. In the contrary, all that is being suggested is this – do not immediately erase the biggest and the smallest companies in your prospect list; because the size of the company is not an accurate parameter for identifying the best or the right one.

Misconception #2: All SEO companies are going to make a con and scam you

There was once an article or two that explained this misconception. According to it, this is utterly false because not all SEO companies are scammers – just an approximate 95% of them.

It may be funny but it also strikes a chord. We are in a digital age when everything is fast and impersonal. Sure there are good things about the digital age but you cannot waive the fact that we can easily be generally anonymous. The cover this brings is enough for scammers to thrive and flourish. Knowing this, it is best to be wary of your transactions.

Misconception #3: The Google top is the best there is

Sure, being on the top page of Google is not a bad place to be but still this is not a guarantee that it will be the best, at least for you. There are factors that put those companies on that top page. You have to know what those are then see if those factors will fit into your standards and requirements.

So, how do you hire the Best?

1.    You should have a good idea of what your end goals are. What will follow are the recommended strategies and tactics to be implemented for you to achieve these goals. It will also be a good measure of success for your transactions with the SEO firms that you want to have an engagement with.

2.    Widen your options. Do not limit yourself to the first one that you have consulted. Try to consult multiple respectable firms to gauge the level of negotiation that you will have to employ for your transaction

3.    Call the references and confirm the SEO firms claims and engagements

First things first: these are guides not rules…not laws. You can choose to follow them, alter them to suit your needs or you can totally disregard them if you feel they are not what you needed. What’s important is you know what you want and you want to know how these potential SEO firms can help you.

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The Two Different Ways of Practicing SEO

Posted by Donald Majeski on June 06, 2015
SEO / No Comments

Search engine optimization (SEO) is becoming more and more important for websites. The significance of SEO tasks to a website’s operational success and longevity cannot be overstated. There are so many online marketers that swear by the efficacy and value of SEO operations for their website that it can be difficult to imagine a website that does not make use of it.

SEO is basically about improving or modifying the contents of a website to improve its ranking on search engine results page (SERP). SERPs are those webpages that produce results whenever some anonymous user types in something in a search engine. That list is not randomly generated.

SEO recicle arrows

The list is actually ranked based on certain criteria and through the use of different algorithms which can differ from one search engine to the other. A high rank in SERPs is one of the goals of almost every website on the internet. High SERP ranking is important since it increases visibility, traffic, and brand recognition and reliability for the website.

There are two ways of practicing SEO. There are white hat SEO techniques and then there are also black hat SEO techniques. The main differences between the two categories are there approach to SEO practices and how they are treated by search engine service providers such as Bing or Google. These are the two categories of SEO techniques and it is important for people to familiarize themselves with both.

Understanding white hat SEO techniques

White hat SEO techniques are basically the techniques which abide by the rules of search engine operators like Bing or Google. White hat SEO techniques abide by the rules laid down by search engine operators thus making them the legitimate SEO techniques. SEO companies that are worth their salt exclusively practice white hate SEO techniques.

White hat SEO techniques are smiled upon as they add value, validity and reliability to the SERPs produced by search engines. Furthermore, websites that acquire their page rankings through white hat SEO techniques build a solid reputation, by projecting a positive image, among members of the internet for playing by the rules.

The only downside to using white hate SEO techniques is that they do not produce immediate results. It takes a bit of time for white hate SEO technique employing websites to gain traction and even more time for them to build up the reputation that they want.

Grasping black hat SEO techniques

Black hat SEO techniques are those techniques that are employed by the devious SEO practitioners. Internet users frown upon black hat SEO techniques because of the results that they get. It does not matter how relevant the contents of a website are to the internet user’s search as websites that use black hat SEO techniques will still show themselves in the top rankings of SERPs.

The advantage of black hate SEO techniques is that they can produce immediate results in the short run. However, therein lays the problem. Black hat SEO techniques cannot promise long term benefits the way white hat SEO techniques can. Furthermore, websites that employ black hat SEO techniques tend to get a bad reputation or image from internet users.
How search engine operators treat the SEO techniques

Search engines treat the two different categories of SEO techniques in different manners.

Websites that employ white hat SEO techniques are given their due credit. They get the ranking that they deserve on SERPs. These websites are treated fairly and have nothing to fear from the search engine operators.

Black hat SEO technique users on the other hand are severely frowned upon by search engine operators. In fact, some search engine users make it difficult for websites to stay on the SERP list. Others go so far as to penalize black hat SEO technique using websites by banning them from the search results of their search engines.

A website should always strive towards using white hat SEO techniques and avoid using the black hat variants.

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